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    Marketing Strategy Consultation for SMEs – LimeOnline

    Marketing, Brand & Web Services: Italy, United Kingdom & Europe

    LimeOnline is a senior marketing and brand consultancy in Brescia, Italy, run by British marketer Mark Chambers since 2001. I help SMEs, manufacturers and artisans that trade between Italy, the UK and international markets with brand identity, websites and e-commerce, SEO and AI search (GEO), and hands-on marketing direction, in native English and Italian.

    You work with me directly, from the first call to delivery: one senior, bilingual contact, with no account managers and no junior handoffs. Every brand, page and campaign is built to rank on Google and to be cited by AI assistants such as ChatGPT, Perplexity and Google AI.

    • One senior, bilingual contact from brief to result
    • Copy written for British and Italian buyers, not translated word for word
    • Built to rank on Google and to be cited by AI search
    • Fixed-price proposals or a monthly plan, agreed in writing
    • Remote, or on site in Brescia, Bergamo, Verona and Milan

    What I do

    Brand identity

    Name, logo, colour, typography and tone of voice built as one system, with guidelines your team and suppliers can follow. Designed to work on your website, packaging, trade-fair stands and sales material, in every market you sell into.

    For: new businesses, rebrands, and companies whose identity no longer matches the quality of what they sell. Brand identity services →

    Websites and e-commerce

    Bilingual websites and online stores on WordPress, WooCommerce and Shopify: designed, written, built and optimised by one person who understands both the technical side and the selling side.

    For: SMEs that need a site that brings enquiries or sales, not just a digital brochure. Websites and e-commerce →

    AI search and GEO

    Generative engine optimisation: making your business the source that ChatGPT, Perplexity, Gemini and Google AI name when buyers ask for a supplier. Consistent company facts, structured data, answer-ready content and external proof.

    For: companies whose buyers research online, especially exporters and B2B suppliers. AI search and GEO →

    Digital marketing

    SEO, content, social, Google Ads and email, planned around the markets you actually trade in and measured against enquiries and sales rather than clicks.

    For: founders and SME owners who want a steady flow of the right enquiries, in English, Italian or both. Digital marketing →

    Marketing management

    Senior marketing direction without a full-time hire: strategy, planning, budgets, supplier coordination and reporting, with me doing much of the hands-on work.

    For: SMEs without an in-house marketing lead, or with a small team that needs direction. Marketing management →

    Social media marketing

    Social strategy and content for LinkedIn, Instagram and Facebook that builds recognition with the right audience, consistent with your brand and adapted for English and Italian followers.

    For: businesses that want social media to support sales and reputation, not just fill a posting calendar. Social media marketing →

    How a project starts

    consulenza-marketing-operativo-brescia
    1. Free 30-minute call. We talk about your goals, your markets and what is not working today.
    2. Proposal. A written scope, timeline and fixed price, or a monthly plan if the work is ongoing.
    3. Delivery. I lead and do the work myself, bringing in trusted specialists from my network when a project needs them.
    4. Review. We check results against the goals agreed at the start and decide what comes next.

    Working between Italy and the UK

    I am British and have lived and worked in Brescia since 2001, so much of my work sits on the corridor between the two markets. Italian companies come to me to sell to UK and English-speaking buyers: an English website written for British readers, proof that UK buyers recognise, and visibility on Google UK and in AI answers. UK brands come to me to launch in Italy with Italian copy, design and search presence that feel native rather than translated. Every service on this page can be delivered in either direction.

    Frequently asked questions

    Do you work with clients outside Italy?
    Yes. I work with clients in Italy, the UK and internationally, online and, in northern Italy, in person.

    Do you work in English and Italian?
    Yes. English is my mother tongue and I work daily in Italian, so meetings, copy and deliverables can be in either language or both.

    Are you an agency?
    No. LimeOnline is a senior consultancy: I am your single point of contact and do the core work myself, with a small network of trusted specialists for things like photography or development when needed.

    How much does a project cost?
    It depends on scope. After the first call you receive a written proposal with a fixed price or a monthly fee, so you know the cost before anything starts.

    Ready to talk? Book a free 30-minute consultation →

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